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The Grid.co.uk the national & club motor racing website - est1998 |
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ULTIMATE MOTORSPORT ULTIMATE END SEASON IN STYLE The team, which narrowly missed out on a podium finish in the final race, hosted the event - the like of which has never seen before in British F3 - with hand magicians, brake dancers, an ice luge and a spectacular fireworks display to entertain the crowds. The event allowed team members, sponsors, the media and drivers - including series champion Marco Asmer - to let their hair down and enjoy themselves - and Ultimate's two drivers Esteban Guerrieri and Michael Devaney even joined the break dancers for a few moves on the dance floor. Mike Grime, from British F3 International promoters SRO, said: "Ultimate has certainly taken the Lloyds TSB Insurance British F3 International Series to a new level both on and off the track this year, and the end of season party was the perfect example of their refreshing approach to racing – be fierce competitors but don't forget to have a bit of fun along the way. "When Ultimate launched at the British Racing Drivers' club at Silverstone back in February, they put on the kind of Formula One-style unveiling that British F3 had never seen before. As Series organizer we were delighted that a British F3 team was putting such an unprecedented level of professionalism and promotional flair into the Series. "Their racing credentials have been displayed through their tenacious and committed development of the previously unraced Mygale chassis this season, taking it from the back of the field into podium contention by the final few races of the season – a fantastic achievement. "To then finish the year with such a unique and enjoyable party, open to everyone in the paddock, displayed their open and friendly nature, and their ability to put on a really good show." The event was held in the Welcome Suite at Rockingham, which was transformed into a slick black and silver SOHO-style venue with a touch of Ultimate orange. All teams were represented through a specially-designed season highlights video running on plasma screens and projected team logos spinning around the floor. The day also saw the debut of the Ultimate Grid Girl as Courtney Brown joined the team after winning an online competition run through men's magazine Zoo Weekly. The stunning brunette attracted significant media attention on the grid and made a welcome addition to the party in the early evening. After one of his many turns on the vodka luge, an idea brought in from some of Formula One's legendary parties, team owner Barry Walsh said: "Bloody good party! It's great to have everyone here with us and it is a fantastic set-up. What a way to end the season!! "We have tried to make our mark on the series and I think we have done that in all areas. This party is the kind of event that is vital to help spread the commercial excellence of series' like F1 and GP2 throughout the motorsport ladder. We are thrilled to be the ones to bring it to F3! "It's all about giving something back, not only to our team and sponsors but also to the rest of the guys who we have spent a fantastic year with - including all our rivals! It's been a great season, so why not celebrate? That's what Ultimate is all about."
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